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Top 10 IT Outsourcing Examples of How Tech Giants Delivered High-Quality Products

Manav Patel,

In today’s competitive landscape, IT leaders face constant pressure to optimize resources and accelerate innovation. 

In fact, the global IT Outsourcing market is growing fast, and it is estimated that by 2024 its value will reach 98 billion US dollars. This dramatic expansion is not simply an overstatement of the state of the world – it shows how leading tech companies have altered their business models. From cost optimization to specialized skills access, outsourcing is endowed with several advantages, but deciding a path and its implementation can be complex.

This article explores 10 examples of outsourcing as well as tech companies that have effectively utilized IT outsourcing to speed up and improve their businesses.

You’ll benefit from looking at the evidence of the strategies and successes that have been put to use in the real world and you will gain a more complete concept of outsourcing as well as avoid outsourcing problems. Benefit from the experiences of those companies that managed to reach the top in those challenging times.

What does it mean to outsource your IT requirements?

The term “IT outsourcing” describes the hiring of outside service providers to oversee or carry out the IT projects or operations for your company. Besides, the different fields this could cover may include your software development and network management, and helping you with helpdesk support and cybersecurity. Let us begin our discussion with the benefits of outsourcing app development as well as why you need to outsource and when.

Benefits of outsourcing the IT requirements:

  • Cost-effectiveness: There’s an opportunity for you to tap into a diverse global talent pool with lower labor costs, potentially decreasing your development expenses while still maintaining quality. IT service outsourcing can reduce the total cost of operations by up to 60%.
  • Faster time to market: Skilled offshore coding teams can help indigenize an app, making it more accessible faster.
  • Access to specialized talent: Find specialists in particular domains or particular technology areas to extend your service from your own team.
  • Improved scalability: Quickly adjust your development team size to suit the project’s needs, thus, promptly managing of resources.
  • Enhanced focus on core competencies: Delegate tasks to external partners to allow the team to focus on their strengths and the areas of strategic importance.
  • Reduced development risk: The risk of in-house development is mitigated by using professional partners with experience and proven processes.

Why your business needs IT outsourcing:  Outsource Your IT Requirements:

  • Limited internal resources: Lacking the necessary technical expertise or development capacity to handle your app project in-house.
  • Tight deadlines: Need to launch your app quickly and efficiently to meet market demands.
  • Specialized skills required: Seeking expertise in specific technologies or industries not readily available within your team.
  • Budget constraints: Looking for cost-effective solutions to develop your app without sacrificing quality.
  • Scalability challenges: Needing flexible resources to adapt to changing project requirements or market conditions.
  • Focus on core strengths: Wanting to free up internal resources to concentrate on your core business functions.

When to outsource your IT requirements:

  • Starting a new business: With the help of an outsourcing development team, launch your app into the market swiftly and affordably.
  • Launching a new feature for your product: Add new features to your current app by utilizing outsourcing expertise.
  • Maintaining and updating an existing app: Offload ongoing maintenance tasks to free up internal resources for innovation.
  • Addressing certain technological challenges: To get over hurdles in the way of your app development process, acquire specialized expertise.
  • When entering new markets: Partnering with local developers to modify your app for various cultural settings.
  • Trying out new technologies: Before developing them internally, investigate cutting-edge technologies with the assistance of outside specialists.

Now you know the benefits, reasons, and types of circumstances for outsourcing app development, let us see 10 actual outsourcing cases where IT companies utilized this technique in reality.

10 Successful IT Outsourcing Case Studies by Tech Giants

Are you fascinated by the possibility of outsourcing, but lost on how to get started? Look no further! We have compiled 10 insightful case studies showcasing the benefits of outsourcing across diverse industries. These studies encompass companies of all sizes, from nimble startups to established corporations. These are some of the vivid evidence for the viable growth accelerator for the business which can blow the minds of even small-scaled or just-started enterprises. Why wait? Let’s get started!

10 it outsourcing case studies

1. WhatsApp

Who hasn’t heard of WhatsApp, the industry leader in messaging applications? Currently, WhatsApp has almost 2 billion users across the globe, but this was not the case a decade before. Initially, Whatsapp outsourced its core development, particularly iOS development, to optimize costs. 

By partnering with an offshore development team, WhatsApp could leverage its expertise and resources without the need for extensive in-house hiring. This allowed them to focus on the app’s features and user experience while keeping development costs under control.

The platform quickly rose to the top of the Google Play and App Store rankings on all platforms, nearly pushing SMS technology to the background.

2. Google

Google the name is enough to estimate the company’s popularity, and userbase. Despite being a tech giant, it outsourced its support service for Google AdWords and other services. 

Google partnered with external support providers and ensured high-quality customer service and technical assistance to its users worldwide. This allowed Google to focus on its core competencies, such as search engine technology and product innovation, while leaving support functions to trusted outsourcing partners.

3. Skype

With 40 million daily users, Skype has an enormous user base. The well-known communication platform Skype outsourced its back-end development to make use of outside suppliers’ specialized knowledge. Skype prioritized smooth user experience. They collaborated with its back-end development team to enhance the platform’s scalability and performance.

Skype outsourced European professional web developers to create the app. This outsourcing strategy allowed Skype to leverage the specialized skills of external experts without diverting internal resources from its core business.

4. Unilever

Imagine, a massive consumer goods company back in 2005, already with 200,000 employees and operations everywhere! They could have easily built their own tech team, right? Nope! What they did instead was something pretty smart: they outsourced it. Yep, even back then, big companies knew the value of getting the right experts for the job, even if it meant looking outside their walls.

Unilever, a multinational consumer goods company, outsourced its ERP system integration project to streamline and extend its operations. As a non-tech company, Unilever recognized the need for technical expertise in implementing and integrating enterprise resource planning systems. 

So, they engaged with an outsourcing provider specializing in ERP solutions, Unilever successfully integrated its systems, optimizing efficiency and driving business growth.

5. Alibaba

Any conversation about tech giants without Alibaba is incomplete. Alibaba, the leading e-commerce platform, outsourced its website development to address localization concerns. As Alibaba expanded its operations globally, it required localized websites to cater to different markets and languages. 

However, the founder of Alibaba (Jack Ma Yun) has decided to outsource from the US to create a website that would appeal to a wider audience from home to the globe. 

Alibaba has partnered with external development teams, and created culturally appropriate user-friendly websites tailored to each target market, enhancing customer experience and driving international growth.

6. Basecamp

Basecamp is a project management software company, that initially outsourced miscellaneous improvements to its platform. By outsourcing non-core activities, Basecamp was able to refresh its product without diverting internal resources from core development and innovation. 

This strategic outsourcing move allowed Basecamp to keep pace with market demands and continuously improve its platform without compromising its core competencies.

examples of it outsourcing

7. Slack

Slack which is a team collaboration tool was officially launched in the year 2013. At the moment, slack numbers 10 million users; however, this wasn’t the scenario before. Slack’s previous prototype did not grab people and was not very user-friendly. After that, Slack decided to outsource its app and website design to improve user experience (UX).

The decision to team up with external design professionals played a huge role in creating a visually appealing and user-friendly interface, which enhanced overall usability, and satisfied customers. This strategy of outsourcing enabled Slack to transact with a specialist team and offer a top-notch product for its users.

8. AppSumo

AppSumo is a digital marketplace for software and digital products, that outsourced its website development rather than hiring an in-house team full-time. Considering the dynamic nature of their business, hiring a full-time team for website development was deemed unnecessary and costly. 

AppSumo outsourced its website development, and it leveraged the talented pool of developers on demand, ensuring a cost-effective and high-quality development process.

9. GitHub

There are almost 100 million software developers who use Github, a very popular tool for developers. GitHub, which is a web platform that provides hosting services and version control using Git, outsources the development of its website backend to acquire Git mastery. 

GitHub partnered with an outsourcing service company to revamp the efficiency and power of its platform. This outsourcing strategy enabled GitHub to get an advantage from the knowledge and capabilities of expensive third-party organizations, whose main goal is the trouble-free core service operation.

10. TransferWise

TransferWise, a global money transfer company with over 16 million active users, outsourced its website front-side development to get expertise and cost optimization. By collaborating with a third-party front-end development company, TransferWise successfully enhanced the user-friendliness of its website’s interface.

The strategic offshoring move enabled TransferWise to gain access to specialized skills while getting the skills for less and speeding up the development process.

Hence, you have seen how internationally acclaimed firms like Alibaba, Skype, and WhatsApp capitalized on outsourcing to great benefit. If you’re still unsure about in-house vs. outsourcing app development, read our article for an in-depth analysis of both approaches, including their pros and cons. Countless destinations offer diverse advantages, but the question remains: Which of the countries can best meet your needs for outsourcing? 

Let’s fasten our seatbelts now, as we move into a side-by-side comparison of outsourcing to India or from Ukraine, where their unequaled strengths, outsourcing cost structures, talent pools, and cultural characteristics are taken into account.

Which is the Better Country for Outsourcing: India OR Ukraine?

Global businesses seeking efficiency and talent face a major decision: to the extent that the question of where to outsource arises. India and Ukraine, top-notch competitors, each put forth the best options for your company. Additionally, by knowing which country to select, you can avoid IT outsourcing problems.

Let’s discover the variation and pick an appropriate outsourcing destination!

Cost EfficiencyHighly cost-effective with lower hourly rates for a wide range of services. Ideal for businesses looking to maximize budget effectiveness.Comparatively higher rates but still cost-efficient for European and North American companies.
ExpertiseVast talent pool with a strong emphasis on IT, customer service, and back-office operations.Specializes in IT and software development, with a growing emphasis on high-tech and R&D projects.
Language ProficiencyHigh level of English proficiency among professionals, making communication relatively seamless.Good English skills, especially in the IT sector, but slightly lower overall proficiency compared to India.
Cultural CompatibilityAdaptable to Western business practices, with a long history of serving US and European markets.Closer cultural and business practices to European standards, which might streamline collaboration for Western companies.
Time Zone FlexibilityOffers 24/7 operations due to its time zone, advantageous for businesses seeking round-the-clock service.Closer to European and North American time zones, facilitating real-time collaboration during business hours.
Political and Economic StabilityGenerally stable, but regional variations may affect business operations.Has shown resilience, but geopolitical tensions and economic sanctions can pose risks.

A thorough analysis of each country’s strengths and weaknesses is crucial for outsourcing success. This analysis should guide the decision-making process, ensuring the chosen country aligns with the business’s specific needs. When choosing between India and Ukraine for outsourcing, consider your priorities: cost-efficiency, talent specialization, or ease of collaboration. This will ensure alignment with your strategic goals


IT outsourcing services provide a way to elevate innovation, productivity, and competitiveness in the market for tech companies. These examples of IT outsourcing services illustrate the strategic value of entrusting tasks to global experts. However, choosing the right partner is crucial to ensure alignment with your specific business needs.

Are you ready to release the full capacity of your technical projects and increase your speed to innovate and become the leader of your market? Outsourcing could be the solution that you are looking for. Technology can be dynamic and the landscape may change frequently which is why having the right partner to work with can be a game changer. 

Partner with our experienced app developers at Kody Technolab Limited. They will provide the strategic support you need to achieve your goals and maximize results. Let’s make your dreams a reality with the strength of our team.


Manav Patel

Manav Patel is the founder of Kody Technolab. His visionary ideas and passion for technology have backed Kody Technolab's success. He nurtures the team with his knowledge and skills.

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