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Launch an app like Publix
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Launch an app like Publix: The Next Generation Grocery Delivery App Development

Sanjay Kidecha,

Groceries are the basic necessity of every household, and it’s quite a hassle when we run out of them. It’s more difficult than ever today in the times of Covid to go out to buy the essentials. But thanks to technology and digitization, which have made shopping online the new normal these days. 

There has been a massive shift in buying and selling of essentials and non-essential items in the post-pandemic. Therefore, many startups and tech enthusiasts are keen to invest in Grocery delivery apps to boost their business digitally. If you are a startup and have a similar idea, you need to get your bases clear. If you want to go for grocery delivery app development, you need to keep in mind several tips and key factors involved in it. 

It would also help if you look into the business model of other popular grocery delivery apps and learn from their success. One popular grocery delivery app is Publix, which understands the market needs and stands up to users’ expectations among these next-generation apps. Its success has inspired many new startups and business owners to develop curbside delivery apps like Publix and establish their app in the industry. 

If you, too, are interested in developing a curbside grocery delivery app like Publix, you might have many questions and doubts, and this blog aims to clear some of your doubts regarding the same. First of all, if you think developing an app similar to Publix will require a huge investment, believe us, that’s not always the case. 

Now let us understand Publix’s business model to better understand the grocery app development process. 

What is the Publix grocery delivery app?

What is the Publix grocery delivery app? How does Publix work?

Publix grocery delivery app lets the users order fresh groceries from the neighborhood Publix stores and offers delivery or curbside pickup powered by Instacart. Publix makes grocery shopping a pleasure for everyone, no matter where they are. Users can grab the deals Publix offers and order groceries at affordable prices from their device. 

Ordering groceries from Publix is possible with a few simple steps. Here’s how the users can order groceries from the Publix grocery delivery app- 

  • Create an Instacart account easily with a few details. 
  • Order from the supermarket among a variety of products
  • Get fast delivery on the doorstep via Instacart

The users can get the Publix curbside service at the selected locations across the United States, shop in the stores, or get the delivery at their home. Either way, shopping on Publix is quite convenient and hassle-free. 

The users can get the most out of the Publix app by joining club Publix and getting the best-handpicked deals, tremendous savings, sneak peeks, and other benefits. 

publix CTA

What are the significant benefits of a grocery delivery app?


Because of their busy schedules, people find it challenging to manage their time. Even rushing to a grocery store is tough for many working professionals. With the help of a grocery delivery app, people can order groceries anytime from anywhere, and this saves a lot of their time. The app also allows the users to mention the time of the delivery of their orders. 

Virtual shopping 

It’s no secret that virtual shopping is the new normal. Publix app also has a clone listed in the categories, and the users can see the products through this clone. The app also has a search option to easily search what they are looking for and not waste much time searching through various products that they don’t even need. 

Placing orders anytime 

These grocery apps allow users to order groceries from anywhere, anytime. With online grocery apps, the users don’t have to worry about the app’s opening and closing time, which makes it easier to place the order at their convenience. On top of it, the users can also mention the time to deliver the orders. 

On-time delivery 

The grocery delivery app like Publix delivers the groceries at the mentioned time without delay. It’s a relief when we receive our orders on time, and similarly, Publix is known for delivering orders in a few hours through Instacart. This benefit of Publix is enjoyed by one and all. 

How to develop a curbside delivery app like Publix? 

How to develop a curbside delivery app like Publix? 

The development of a curbside grocery delivery app goes through several important steps. Let us take you through these steps in brief. 

Understanding the business model 

The first step is to understand the business model for developing an app like Publix. The final outcome of any app is to make a profit. The app will attract users only when they find your app unique. Here are a few models you can use for monetizing your grocery delivery apps- 

  • The first model is single grocery sop which is best for those who already run a grocery store 
  • The second model is Grocery marketplaces which allow listing several brands in a single grocery delivery app. Instacart is the best example of this business model.
  • The third model is a grocery store chain suitable for those already in the grocery business but who want to expand their business digitally. 

Research and planning  

The next step involves in-depth research and planning of the app development. This step will help the business owners to plan everything about the app development, such as 

  • What features to integrate into the app?
  • What will be the technological stack for app development?
  • Who will be the targeted audience of the app?
  • How would you market this app?

Choosing the team of developers 

To develop a top-notch grocery delivery app like Publix, you should hire mobile app developers from a reputed mobile app development company. Take this step seriously, do thorough research and dig into the developers’ past projects. After looking into their expertise and experience, meet them and have a word with their team. 

Discuss your mobile app development needs with the developers and make sure they understand the business model for a grocery delivery app development. The developers will also help the business owners to choose the right platform for app development. 

Design and development of the app 

After choosing the right platform for app development, the design and development process begins. Do you know why a good design is an ultimate thing in the project? It is because a good design will attract the users to the app. Make sure the design of your app is eye-catching and attractive. 

Once the designing part is done, the app development begins. The developers should come up with an effective MVP and focus on integrating the best features during the app development process. The app development will decide the future success of the app. 

Quality assurance and deployment 

The role of quality assurance in product development is crucial in app development. In this step, the Q&A team looks for all the flaws and errors in the app and corrects them in the meantime. After the app goes through testing, the final deployment of the app is possible. 

The developers hand over the app to the respected clients after the testing, and the app is then launched in the industry. 

cost to develop an app like Publix

What is the estimated cost to develop an app like Publix? 

Now comes the question you have had in your mind for a long time. It’s obvious to think about the cost of development when you have an app development idea in your mind. The estimated cost to develop an app like Publix depends upon your unique app requirements and app marketing. 

Apart from these two, the cost to develop an app like Publix is also pivoted on the below points.

  • The updated technology stack used for the development
  • Choice of the platform, i.e., iOS, Android, or hybrid
  • Location of the developers
  • The complexity involved in the development
  • Crucial features of the app

If you are going to hire mobile app development from India, it will cost you less than other countries as developers’ hourly rates vary from one location to another. The cost to make an app like Publix will be between $15,000 to $30,000 if you hire skilled developers from a renowned mobile app development company. 

For your next project, you can hire mobile app developers from our expert team. We use the best technology and help you stand out from the rest with our expert app development services. 

Final words 

If you are confident about your grocery delivery app idea, there’s no reason to delay it. Meet a skilled team of developers today, discuss your requirements and start the development with your professional team of developers. As mentioned above, you can trust our experienced team and hire mobile app developers from us, and we will help you transform your app idea into a successfully established grocery delivery app.

Sanjay Kidecha

Sanjay Kidecha is the Chief Finance Officer at Kody Technolab and a Fintech geek. With one foot in finance and the other in tech, Sanjay likes to write on emerging Fintech trends, ideas, and how-to guides to keep industry leaders updated with the ever-changing world of fintech!

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